Cookie policy

This policy outlines how Indicia capture and use cookies on our website (

What is a cookie?

“Cookies” are text-only pieces of information that a website transfers to an individual’s computer or other website-browsing equipment for record-keeping purposes. Cookies allow the Site to remember important information that will make your use of the site more convenient. A cookie will typically contain the name of the domain from which the cookie has come, the “lifetime” of the cookie, and a randomly generated unique number or other value.

Session Cookies are temporary cookies that remain in the cookie file of your browser until you leave the Site.

Persistent Cookies remain in the cookie file of your browser for much longer (though how long will depend on the lifetime of the specific cookie). When we use session cookies to track the total number of visitors to our Site, this is done on an anonymous aggregate basis (as cookies do not in themselves carry any personal data). We may also employ cookies so that we remember your computer when it is used to return to the Site to help customize your web experience.

How we use cookies

Like most websites, we use cookies for a variety of purposes in order to improve your online experience, for analytics and for marketing, but specifically we use Cookies on the Site for the following purposes:

Analytical Purposes We use cookies to analyse user activity in order to improve the Site. For example, we can use cookies to look at aggregate patterns like the average number of pages that users visit. We can use such analysis to gain insights about how to improve the functionality and user experience of the Site.
Testing, Usability, and Performance Improvement Purposes We use cookies to ensure users receive a consistent user experience while we conduct A/B testing on certain aspects of our Site in order to improve our product offerings. We also use cookies to improve the performance and reliability of our Site.

Managing cookies in your browser

Use the options in your web browser if you do not wish to receive a cookie or if you wish to set your browser to notify you when you receive a cookie. You can easily delete and manage any cookies that have been installed in the cookie folder of your browser by following the instructions provided by your particular browser manufacturer.

If your browser is not listed here, consult the documentation that your particular browser manufacturer provides. You may also consult your mobile device documentation for information on how to disable cookies on your mobile device. If you disable all cookies, you may not be able to take advantage of all the features of this Site.

Third-Party Cookies

The following cookie table lists a selection of the third party cookies used on the Site. Although we may update this list periodically, please be advised that the names of cookies, pixels and other technologies are subject to change.

Domain Cookie Name Description Expiration
Third party _ga Used by Google Analytics to track user activity over different browsing sessions. 2 years
Third party _gid Used by Google Analytics to distinguish between users 24 hours
Third party _gat Used by Google Analytics to control the rate at which requests are made 1 minute
Third party __utma Used by Google Analytics to store information on number of visits, first visit, and most recent visit 2 years
Third party __utmb Used by Google Analytics to record the timestamp of the moment the user enters the site 1 month
Third party __utmc Used by Google Analytics to track when users leave the site 1 year
Third party __utmt Used by Google Analytics to control the rate at which analytics requests are made 10 minutes
Third party __utmz Used by Google Analytics to track where a visitor came from 1 year

You can opt out of Google Analytics by using the Google Analytics Opt-our Browser Add-on, available here.

Who To Contact

If you have any questions regarding how Indicia process your personal information which are not covered by any of the above, please contact Steve Lowell, Director Of Data & Insight at or by following this link.

This cookie policy was last updated on 11th May 2018